ter·ri·er cvlt (pronounced “terrier cult”)
xXx /ˈterēər kəlt/ xXx

A tight-knit, and oftentimes unhinged, group of dog lovers who care more about animals than anything else.
A brand built from love, loss, and the kind of loyalty that only a dog can teach.
A way of raising money and awareness for pet rescue through art, music, and much more.

origin: Formed in the aftermath of loving our dogs so much and refusing to say goodbye.

* This isn’t just a brand. It’s a Terrier Cvlt *